14 Jan 2021
If you look at the year-over-year search trends for “digital marketing”, it’s plain to see that more and more businesses are coming to terms with the fact that they need help when it comes to modern marketing. Increased awareness and demand has led to a digital marketing agency boom. Many agencies are relatively inexperienced and…
5 Jan 2021
If 2020 taught us anything, it’s that the future is impossible to predict. But we asked 24 of the top minds in SEO to gaze into their crystal balls and anticipate where the choppy seas of SEO might land us in 2021. What they came back with is less about trying to read Google’s palm…
18 Dec 2020
Apple is reportedly developing its own search engine, and this could mean bad news for the Google empire. Google pays Apple between $8 billion and $12 billion per year to be the default search engine on the iPhone and iPad, but that contract is coming to an end… Reports indicate that Apple might not renew…
11 Dec 2020
Behold the humble newsletter… If you’re reading this right now, there’s a good chance a newsletter brought you here. One of the oldest weapons in the digital marketer’s arsenal, emails remain one of the most effective. But making a grown-up living from publishing a newsletter is a much newer phenomenon. With newsrooms across the US…
1 Dec 2020
One of the first steps of keyword research is gathering a vast number of keywords you wish to target using one of the many tools available. But once you’ve compiled your list, where do you go from there? Do you manually sort your keywords into Silos based on your own knowledge of their relation to…
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