SEOButler Blog

The Do's and Don'ts of Blogger Outreach — An Insider's Guide
The Do’s and Don’ts of Blogger Outreach — An Insider’s Guide

10 Jul 2020

Guest posting is still one of the most popular (and effective) methods to build links to your web properties. A survey conducted by Revium in 2019 among independent SEOs and SEOs working in-house for digital marketing agencies showed that no less than 94% of marketers questioned would use blogger outreach to build links in 2020. 89% of…

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Estimated Read Time: 21 Min

Hotjar Guide
Analyze Your Content Like a Detective: A HotJar Guide

16 Jun 2020

Disclaimer: Sam and I are in no way affiliated with HotJar, pushing affiliate links, or subversively trying to get you to buy any products.  It’s just a great tool for content creators – if they know how to use it.  And that’s what this guide is about.  If you find this helpful – let me…

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Estimated Read Time: 10 Min

Drive 10,000 Visits in 90 Days With Content
Drive 10,000 Visits in 90 Days With Content

8 Jun 2020

The number one question we often ponder as SEOs and frequently hear from our clients is, “How do I get more traffic to my website” — and rightfully so. After all, the purpose of a digital property is to provide a solution to your visitors. The more solutions you provide for your visitors, the more…

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Estimated Read Time: 25 Min

All the Feels - The Ultimate Guide to Sentiment Analysis
All the Feels – The Ultimate Guide to Sentiment Analysis

21 May 2020

Today’s business owner has a massive bag of tricks at their disposal to help optimize their sales and brand profile. Most marketers know how to attract new leads, retain existing ones, and how to make them all buy more. But one thing many marketers don’t know is possibly the most crucial — what do customers…

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Estimated Read Time: 18 Min

A/B Testing for Copywriters: Setting up Google Optimize
A/B Testing for Copywriters: Setting up Google Optimize

7 May 2020

 In this guide, I’ll be showing you how to set up Google Optimize — Google’s free A/B testing tool — to split-test website copy, content, and elements like CTAs — basically, anything on-page. (Not sure what on-page elements to test? Check out our CRO Video Audit.) Why A/B testing copy is vital to the…

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Estimated Read Time: 8 Min