SEOButler Blog

SEO Copywriting: How to Write Copy That Triples Conversions (+ Case Study)

13 Oct 2020

Hey SEOButler readers, I’m a copywriter that’s worked extensively with agencies and affiliate sites since 2014, and today I want to share with you exactly how I achieved that big blue wave you see at the far right there. That graph represents an increase in clicks to Amazon from 20% to over 60%, and I…


Estimated Read Time: 15 Min

Internal Linking
How to Do Internal Linking the Right Way

6 Oct 2020

Internal linking is enjoying renewed attention in the SEO world nowadays, and with good reason. As far as on-page ranking factors, linking within your site pages is a relatively easy task.  However, approaching this task strategically is something that hasn’t been widely discussed — until now. In this post, I’ll outline an effective internal linking…


Estimated Read Time: 15 Min

8 Tools for Generating Content
Inspiration Information: The 8 Best Tools for Generating Content Ideas

10 Sep 2020

If you’re in the business of content marketing and content creation, you’re bound to hit a brick wall eventually. Call it writer’s block or a lack of inspiration, even the best of us run out of ideas on occasion… Sitting around, praying for a bolt from the blue isn’t an option. So, whenever I get…


Estimated Read Time: 22 Min

The On-Page SEO Guide For Technical Processes

13 Aug 2020

What’s better than an on-page SEO guide? How about a technical on-page SEO Guide! We know there’s a lot of these resources floating around out there — probably dozens, if not hundreds of them. What we couldn’t find were guides to the technical processes that help Google think (yes, it has a brain now) and…


Estimated Read Time: 8 Min

The Do’s and Don’ts of Blogger Outreach — An Insider’s Guide

10 Jul 2020

Guest posting is still one of the most popular (and effective) methods to build links to your web properties. A survey conducted by Revium in 2019 among independent SEOs and SEOs working in-house for digital marketing agencies showed that no less than 94% of marketers questioned would use blogger outreach to build links in 2020. 89% of…


Estimated Read Time: 21 Min